Advance

Advance is a leading supplier of technology services to the small to medium sized business market based in Adelaide, South Australia. Tactical marketing activity had been embarked on in the past but had not been an integral part of the business plan. Thus the company had not achieved it key goals for several years. With a realisation that there is was opportunity for growth and a potential untapped market, Advance engaged Fit 4 Market to establish a formal marketing plan and guide the company in putting the plan into place.

Fit 4 Market created a bold yet achievable marketing plan for Advance. The marketing of services is often difficult due to the difficulty in standing out from a crowd of service providers. Fit 4 Market lead Advance down the road of 'productising' many of its services to clearly communicate their benefits whilst also creating a strong overall brand for the company.

Fit 4 Market still provides a leading role in the day to day marketing operations for Advance, provide the much needed focus and resource to ensure marketing activities are completed.

www.advance.on.net



"Seek objective, outside professional help. If you do it yourself, you will likely take your eye off the day to day running of the business or cause unnecessary anxiety."